
ONESTORY endeavors to explore various THE destinations in Japan
and to present the sensibilities brought by the story of the journey.
The “ONE” in the name refers to the point of departure of which is our approach to unfolding a story,
starting from the people who are active in various regions
to manifold of nature, restaurants, art, design, fashion, and projects.
Culture, history, tradition are interwoven into the story as we set forth as the world standard.
Delivering the creativity of Japan to the world as it is renowned,
ONESTORY aims to archive Japan that the world would merrily remember.
In our coverage of the different regions of Japan, we at “ONESTORY” hold fast to the following six principles.
- 1) Discoveries, not introductions
- 2) Background, not information
- 3) Value, not price
- 4) Top-class, not just luxurious
- 5) The invisible, not the visible
- 6) People, not things
These principles form the foundation for capturing and expressing the concept of “ONESTORY”: To illuminate the hidden pleasures of Japan.

ONE SPOT, ONE TRIP.
ONESTORY endeavors to
explore various the destinations in Japan
and to present the sensibilities brought by the story of the journey.
Delivering the creativity of Japan to the world as it is renowned,
ONESTORY aims to archive Japan that the world
would merrily remember.
CONTENTS
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Inns, hotels, hot springs, etc.
HOTEL Dream Destination Beautiful inns, hotels, and hot springs:Treasures to preserve for the future, and points of Japanese pride. READ MORE -
French, Italian, Japanese, Sushi, etc.
RESTAURANT Gourmet Trip Culinary delights that go beyond Tokyo-class to world-class. Revel in gourmet offerings from around Japan. READ MORE -
Fashion, Interior Decoration, Accessories, etc.
SHOP Speciality Store Shops with arrays of items so charming, you’ll spare no effort to get to them. READ MORE -
Seas, mountains, world heritage sites, stunning vistas, etc.
LANDSCAPE Amazing World From seas, mountains, and world heritage sites to secluded jewels.Take a tour of stunning vistas that are like nothing else. READ MORE -
Production, handiwork, skill, and more
CRAFTSMANSHIP Local Artisan First-rate foodstuffs and materials embodying the regional character.World-class Japanese craftsmanship and skill. READ MORE -
Events, fairs, festivals, etc.
EVENT Fantastic Festival Events, fairs, and festivals provide opportunities to experience regions of Japan directly. READ MORE -
Media, Brands, Businesses, etc.
COLLABORATION Joint Work Regional collaboration projects brought to life alongside brands and media. READ MORE -
Artists, creators, designers, etc.
PEOPLE Creator’s Interview Asking outstanding personalities in various fields about their cherished possessions made in Japan. READ MORE -
Serial publication
COLUMN ONESTORY for 100STORY A series of thoroughly individual writers delivering “100” from Japan. READ MORE